Carla Beach has 30 years of experience in Architecture, Interior Design, and Feng Shui and has worked with homes and homeowners in Colorado, Florida, Georgia, Kentucky, Mississippi, Tennessee, North Carolina, and Virginia. Her brief stint as a REALTOR opened her eyes to how valuable Home Staging is and she has now combined all of her efforts into A New Day Design to help Real Estate Agents and Homeowners more effectively design and sell their homes.

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Carla is a graduate of Vanderbilt University and the O’More School of Design. She taught design and space-planning at O’More and worked for architectural firms Tuck Hinton, Manuel Zeitlin, and Elliot Baldwin before starting her practice in 1992. Carla received her professional certification in Feng Shui from The Center for Feng Shui and Intuitive Arts in Nashua, NH, and was a REALTOR with Pilkerton Realtors in Nashville, TN before moving to Asheville in 2013.



Simcha specializes in Marketing, Design, Staging, and Branding. Since 1985, Simcha has worked with companies - both large and small - helping them by bringing creativity and innovation into the forefront of their working business models. His expertise with space planning and booth design has helped these companies shine at major national trade shows, and in that experience, he has seen how effective and dynamic visual marketing and staging can be.


In addition to his Marketing and design experience, Simcha owned and operated ColorWorks - a fine art reproduction company - from 1999-2006. During that time he developed a keen understanding of color and the critical role both color and art can play in a creative and beautiful living space.


Simcha is orginally from the Washington, D.C. area and is a graduate of UNC in Chapel Hill, where he lived for 22 years before moving to Asheville in 1994.







Madeline is a life-long artist and lover of all things design.


She graduated from Belmont Abbey College and lived in Charlotte for ten years before recently moving to Asheville. Her past professional experience in sales leadership served to sharpen her organization skills and attention to detail, and has given her invaluable experience in fostering client relationships by matching the clients' wants to the solutions they need.


She and her husband relocated to Asheville in 2019 where they now live with their two boys. In the midst of renovating and decorating their second home, she felt a deep urge to channel her creative energy and redirect her career path in interior design, and as a result, has joined the team at A New Day Design.. 


Her aesthetic focuses on clean lines, luxury, and comfort.




A New Day Design is a local small business 

Contact us at 828.230.3549  or